Anna Margolina Ph.D. is a personal development coach, author and award-winning speaker. Using NLP and Hypnotherapy, she helps individuals release self-sabotaging patterns, find their authentic voice and let it shine from the inside out.

Previously working with stutterers to liberate their speech blocks and move toward fluency, she wanted to expand her target audience outside of the stuttering community. Anna hired us to retool her brand messaging, and reposition her target audience to individuals with social anxiety who desire to feel more confident and at ease in social situations.

 

Website Copywriting

We began by rewriting Anna’s Home and About pages, targeting a broader audience for her coaching work (non-stutterers as well as stutterers).

 

HOME page:

 

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ABOUT page:

 

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Landing Pages – Copywriting & layout

We then rewrote and laid out the Landing Pages for two in-person workshops that Anna hosted at the end of 2015.

 

Imagine Yourself Workshop

Landing page:

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Promotional Flyer:

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Freeing Your Inner Fluency Workshop

Landing page:

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Website Banner – Redesign

The headshot in Anna’s web banner no longer looked like her and the images did not convey what type of services she offers. We redesigned the banner with a more current photo, and updated the branding to more clearly communicate the essence of her work.

(click to enlarge image):

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Client Testimonial:

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“I love your copy. You expressed it so well. The website looks great and I love what you created! I’m looking forward to more work together.”

– Anna Margolina, Ph.D.
Owner, Healing Mind Talks

 

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